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ABOUT US

Rockridge is a brand created by Sociologist, Entrepreneur and Creative Director, Randy Wells. He has over 15 years of marketing and creative direction experience in retail. Based in Oakland, the brand is known for offering a new kind of luxury rooted in American staples with a slightly subversive twist.

Combining elements from the world of tailoring and streetwear, Rockridge offers a fresh perspective on apparel specifically for today’s entrepreneurs. Our apparel is intentionally designed to be versatile and keep you effortlessly stylish from home to the office and everywhere in between.

Rockridge has developed a cult following that includes Grammy award winners, entrepreneurs that have disrupted transportation, and other luminaries from the worlds of academia, film, music and creativity.

DESIGN ETHOS

Great design and craftsmanship is at the heart of what we do. We aspire to create beautiful, versatile apparel that is made to last and keep you polished all day. Every season we design a succinct collection around your lifestyle. Fabrics are selected from the finest mills and every garment includes smart distinct details that rival the most prestigious luxury brands. Every decision we make is intentional and with the purpose to make you feel and look your very best.

COMMUNITY

Community is at the center of the Rockridge ethos. More than building a brand we are building a movement and we are proud to partner with a wide range of organizations and like minded creatives and entrepreneurs that share our vision. These have included business incubators such as: ICA Fund, ESO Ventures, artists like Manidraper, Kevin Allen, Decal Ninja, Mimi Tempest and others.

We are a small, diverse, yet mighty brand. We invite you to discover our world, and to join us. Never Settle.